編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-614-059 | MediaTek: From Feature Phones to Smartphones | Shih, Willy | General management | Methodology in Business Case Analysis( 10810EMBA509900 ) |
2 | HK1099 | Starbucks China: Managing Growth through Innovation | Farhoomand, Ali;Ziolek, Filip | General management | Methodology in Business Case Analysis( 10810EMBA509900 ) |
3 | 9-614-032 | GE and the Industrial Internet | Lakhani, Karim R.;Iansiti, Marco;Herman, Kerry | Operations management | Methodology in Business Case Analysis( 10810EMBA509900 ) |
4 | 9-615-013 | AmazonFresh: Rekindling the Online Grocery Market | McDonald, Rory;Christensen, Clayton M.;Yang, Robin;Hollingsworth, Ty | Other | Methodology in Business Case Analysis( 10810EMBA509900 ) |
5 | 9-706-447 | Cola Wars Continue: Coke and Pepsi in 2006 | Yoffie, David B.;Slind, Michael | Other | Methodology in Business Case Analysis( 10810EMBA509900 ) |
6 | IN1324 | A Dark Horse in the Global Smartphone Market: Huawei''s Smartphone Strategy | Xiao, Yangao;Tong, Tony;Chen, Guoli;Wu, Kathy | Other | Methodology in Business Case Analysis( 10810EMBA509900 ) |
7 | XLS321 | Cola Wars Continue: Coke and Pepsi in 2006, Spreadsheet | Yoffie, David B.;Slind, Michael | Other | Methodology in Business Case Analysis( 10810EMBA509900 ) |